Mad Social Scientist

Mad social science rarely goes beyond thought experiments, and that is probably for the best. But Antanas Mockus, former mayor of Bogota, Colombia, is an exception.

http://www.news.harvard.edu/gazette/2004/03.11/01-mockus.html

Academic turns city into a social experiment
Mayor Mockus of Bogotá and his spectacularly applied theory
By María Cristina Caballero
Special to the Harvard News Office

Antanas Mockus had just resigned from the top job of Colombian National University. A mathematician and philosopher, Mockus looked around for another big challenge and found it: to be in charge of, as he describes it, "a 6.5 million person classroom."

Mockus, who had no political experience, ran for mayor of Bogotá; he was successful mainly because people in Colombia's capital city saw him as an honest guy. With an educator's inventiveness, Mockus turned Bogotá into a social experiment just as the city was choked with violence, lawless traffic, corruption, and gangs of street children who mugged and stole. It was a city perceived by some to be on the verge of chaos.

People were desperate for a change, for a moral leader of some sort. The eccentric Mockus, who communicates through symbols, humor, and metaphors, filled the role. When many hated the disordered and disorderly city of Bogotá, he wore a Superman costume and acted as a superhero called "Supercitizen." People laughed at Mockus' antics, but the laughter began to break the ice of their extreme skepticism.

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